Services

Management Hospitality Development

Magna views its investment strategy as a cycle, and at each stage of this cycle, Magna and/or one of its affiliates perform all of the necessary tasks to make each investment a successful one.

To execute this investment strategy, Magna has formed highly integrated, affiliated companies that are owned and controlled by Magna's principals to assist in performing all tasks
associated with executing each investment.

Once the capital for our investments is raised, we source, underwrite and acquire individual hotels or hotel sites. Following acquisition, we charge our development team to lead the development or repositioning, whether that includes constructing the hotel from ground up or undergoing
a renovation to reposition and/or re-brand the hotel.

Upon completion of the development phase, the hotel management team operates the hotel to maximize cash flow and re-sale value. Upon full repositioning, the development team
seeks to sell the hotel at the most opportune time.

If all phases working together achieve, or more ideally, exceed investor returns, it has been Magna's experience that our investors will funnel those returns into the next Magna investment cycle. It is through this successful execution of each phase of the investment cycle that has enabled Magna to
grow at its remarkable pace and with seemingly ease.


Investments
Magna Capital Management
Magna Capital Management ("MCM") is responsible for raising investment capital for future Magna hotel investments. Once the capital is raised, MCM seeks out on a direct basis or through its network of national, regional and local hotel brokers opportunities that include a wide array of assets in the hotel sector.

Since 1998, MCM and its affiliates have closed over 35 transactions, ranging from new build opportunities, to deep renovation and re-positioning opportunities, to cash flowing opportunities. The hotels have ranged from boutique hotels (both limited and full-service) to branded hotels in the limited, select and full-service segments.

Once an investment opportunity is selected, MCM, in conjunction with Magna, is responsible for bringing the property through to the closing, including negotiating purchase agreements and franchise agreements, conducting in depth due diligence and securing financing.

Following the acquisition of each hotel, MCM's team is responsible for high-level asset management to insure that Magna is adhering to the acquisition business plan and to provide resources, such as legal, tax, or financing assistance to insure a successful business plan.

MCM is also responsible for analyzing and executing the exit strategy for each property, including retention of brokers, readying each property for sale, negotiating agreements for sale, and following the process through to closing.

Throughout the entire investment cycle, MCM's professionals engage in active investor relations to keep our investors abreast of the status of each investment, as well as the particular fund's overall performance.

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Development
Magna HospitalityABI Design and Construction
Magna, in conjunction with ABI Design & Construction ("ABI"), provides a full scope of development resources. Magna's professionals provide the technical and substantive skill sets to engage in full fledged due diligence associated with the underwriting for each prospective investment.

Following the acquisition, Magna and ABI are responsible for executing the development business plan, including any capital improvements that might be required. ABI was formed as a necessary adjunct to Magna's growing portfolio. ABI has on staff a team of construction professionals that serve as owner representatives in all phases of construction, including selection and oversight of general contractors and other consultants. ABI also has its own interior design team that is responsible for the cosmetic components of each development.

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Management
Magna Hospitality
Magna Hospitality employs a hands-on approach to hotel operations with a focus on grass roots, direct sales efforts. The corporate operations team is intimately involved in all aspects of operations, finance and revenue management of each property.

Our team of experts is focused on hiring the best and brightest leaders to run the day-to-day operations at each property. We encourage entrepreneurial spirit and empower hotel manager's and associates to take initiative and actively contribute to their hotel's success.

Operations

Magna’s seasoned corporate team offers a full complement of hotel services designed to maximize guest service, instill the highest level of employee morale and increase financial returns from day-to-day operations. Magna’s operational focus encompasses:
Sales and Revenue Management

Magna’s sales and revenue management philosophies are based on a grass roots effort. We take pride in our hands-on approach to training and developing our general managers and sales teams into the “cream of the crop” sales leaders in their markets. Each hotel sales person(s) is provided with an incentive-laden compensation plan to make sure the hotel exceeds revenue expectations through:
Human Resources

Magna understands that everything is possible with people and nothing is possible without them. Since Magna’s inception, a guest service philosophy was instilled in the hotels by a corporate team with decades of guest service experience from some of the finest hotels in the United States. Magna provides a strong focus in the following areas to ensure we create a positive working environment for our managers and associates:
Accounting and Technology

Magna provides financial and information technology support to each hotel. Financial support includes both centralized and decentralized accounting services, uniform accounting procedures, flow through analysis, and real-time reporting allowing the corporate office to closely monitor each hotel's operation. Magna’s information technology personnel is responsible for all aspects of Magna’s information technology systems, adherence to procedures, and implementation of brand standards, including operating hotels and hotels under development. Our services include:
Capital Expenditures

In order to meet the ongoing physical needs of our existing hotels, Magna employs experts in maintaining the hotel's physical plant, who create effective short and long term capital plans. Our personnel has direct involvement and, at times, hands on management of the planning, purchasing, construction supervision and completion of each hotel's annual capital plan.

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